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In this webinar, Gary Smith and Derek Davis from Gilbarco Veeder-Root discuss improving sales forecast accuracy in Salesforce. They focus on the common issue among B2B companies, where the sales cycle typically lasts two to three months. The conversation emphasizes the importance of evaluating deals currently in the prospecting stage, which is considered the first stage of the sales process. Given the usual sales cycle duration, the presenters illustrate that deals listed as closing this month may not realistically close if they have just begun prospecting. This highlights the need for more accurate forecasting methods based on the actual sales cycle length.