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did you know that the average conversion rate for a B2B business is 2.23 thats 2 out of 100 visitors on a good day I think its time we went up and above average and I know how we can do that this aside from user getting and were looking at the very best best practices you can find on conversion rate and how to increase it so without further Ado lets get to it [Music] I dont know about you but Im a firm believer that road maps do work so Ive created a five-step roadmap into optimizing your conversion rate it goes mindset research website optimization marketing and mobile optimization so lets take a look at each and the best practices for each its hard to achieve much if you dont have your priorities straight and some kind of strategy going on so it is essential that you set up a conversion mindset before beginning to do anything so our first best practice is empathy and empathy and more empathy basically heres the thing if you have a lack of empathy for your users potential b
