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In this video tutorial, the speaker emphasizes the importance of a cover letter compared to a resume when landing first-round interviews, noting that a good cover letter can evoke emotion, while a resume cannot. The presenter will highlight three key strategies used by Amanda, whose cover letter helped her secure multiple offers in management consulting firms and bulge bracket investment banks. Viewers are encouraged to stay until the end for a unique cover letter formatting tip. The video begins by addressing the necessity of a cover letter, stating that while a good one won't guarantee a job, a bad one could eliminate a candidate from consideration altogether.