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In this video tutorial, the presenter demonstrates how to create a web design proposal from scratch, sharing a template used in their successful freelancing business. Key topics include creating an effective proposal, its essential components, and the process for sending and getting it signed. The video suggests using an existing template for convenience but provides steps for a custom proposal: obtain a clear client brief, write the proposal, send it, and follow up. To gather necessary information for the brief, the video recommends asking clients about their business, target market, desired website visitor actions, competitive uniqueness, average customer value, and current client acquisition methods.
