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In this lecture, the focus is on how software companies create a software development proposal. A sample proposal is provided based on a previous video about the business requirements document (BRD). Those drafting the BRD should deeply understand the business processes and project objectives to implement requirements effectively. The proposal's most crucial element is the project scope, which encompasses restrictions and constraints that must be accounted for during development. The scope serves as a functional requirement that addresses three main questions: the problem the organization needs to solve, the constraints to consider, and whether the investment of time and money is justified when solving the problem.
